The Research So Far…
I started off my research with literature review and 2 contextual inquiries.
To dig deeper I conducted 10 interviews with tattoo artists at a nearby tattoo convention.
I then conducted semi-structured interviews with 13 tattoo-getters to hear their side of the story.
One common complaint of tattoo artists is when clients show up with unrealistic expectations for their tattoo.
Not all clients understand the importance of choosing an artist based on their portfolio and individual style.